The former EXCEL ESPORTS sports psychologist Fabian Broich has announced the launch of Achieveminds, his own esports performance consulting agency.
The primary goals of the agency are to develop young talent and encourage more esports organisations to implement health and well-being focused performance strategies to improve their players’ performance.
Fabian Broich, Founder of Achieveminds, said: “Because of my drive of helping more than just one organisation and its players, the right step was to open a performance consultancy. This would allow me to work with players around the globe, support them during negotiations and manage their schedules, sleep, sports, food and mental aspects of the game.
“Through Achieveminds, I feel like I can help the overall esports scene to progress quicker while focusing on setting up teams’ performance systems for a more professional competition and healthy environment for players.”
There are three areas of focus for Achieveminds, according to Broich: performance coaching, organisational structure and talent management.
Sleep, nutrition and mental/physical training are all part of the agency’s holistic performance strategy.
Additional partnerships with Engelbert Strauss, which designed Achieveminds’ apparel collection and AM Sport have also been announced by the organisation.
Broich worked as the Head of Performance for the British esports organisation EXCEL before founding Achieveminds. His departure from the organisation, however, was announced just a few weeks ago.
Broich’s current position as Head of Sports at the Esports Player Foundation (EFP) also allows him to help develop the organization’s health and fitness initiatives. Broich will remain a member of the EPF despite launching Achieveminds.