One of the largest population in the world is situated in India. Despite having a large population and a very young demographic the country does not feature among the top esports countries in the world. It is pulled down due to lack of infrastructure and much lower internet speeds.
In a significant investment, Nazara esports plans to invest $20 million into Indian esports. They will focus primarily on the two games : CSGO and Dota2 which have a significant following in the country. They aim to build a esporst ecosystem in the country. India has a large esports community, but its largely unorganised and not accounted for. With this investment they aim to make the investment significant in their endeavour to tap a lucrative market.
Esports has become a cultural phenomenon in the last few years. Countries in Europe, Korea, China and US have seen massive growth in the number of players and spectators. Asia-Pacific accounts for 44% of the audience and is the fastest growing region globally. Given, improving internet connectivity in India today, launching an esports league seemed the perfect way to reach out to the large group of esports enthusiasts in India.”
Nitish Mittersain, Founder & MD, Nazara Game
We are excited to provide Indian eSports enthusiasts with a solid and player/community orientated esports ecosystem, in which players can thrive, improve their skills and become top competitors at an international level. The esports league will not only be great for Indian players but also for fans. This platform will provide very extensive and exciting coverage of the Indian esports landscape and will allow fans to track the careers and professional achievements of their esport idols on a daily basis.”
Manish Agarwal, CEO, Nazara Games
While exact details of the league have not been revealed, it is scheduled to have two seasons in a year and will feature the top Indian teams in the country.
The league will provide Indian esports fans with live content, guides, forums, online tournaments and extensive coverage of the esports scene.