Gillette entered into partnership with Edward Gaming

Gillette entered into partnership with Edward Gaming

Gillette has been slowly improving its presence into esports. Gillette which has been known to host sports stars in its advertisements and campaigns is slowly turning its attention to esports stars of late.

Now they have decided to partner with Edward Gaming, one of the top Chinese esports organisations.

Gillette EDG

EDG, comprised of Yang “Koro1” Tong (Top), Kai “Clearlove” Ming (Jungle), Yechan “Scout” Lee (Mid), Seong-min “Zet” Lee (ADC), Ye “Meiko” Tian (Support), Yuhao “Mouse” Chen (Top), Zhao “Fireloli” Zhiming (Jungle) and Minmin “Minn” Huang (Top), will support Gillette, and the shared value of precision, through a multitude of touchpoints over the coming months to bring fans closer to the action.

EDG, comprised of Yang “Koro1” Tong (Top), Kai “Clearlove” Ming (Jungle), Yechan “Scout” Lee (Mid), Seong-min “Zet” Lee (ADC), Ye “Meiko” Tian (Support), Yuhao “Mouse” Chen (Top), Zhao “Fireloli” Zhiming (Jungle) and Minmin “Minn” Huang (Top), will support Gillette, and the shared value of precision, through a multitude of touchpoints over the coming months to bring fans closer to the action.

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