Philadelphia 76érs acquired a controlling stake in Team Dignitas in September 2016. The NBA team was one of the first entrants into the eSports scene. Their decision was followed by the entry of several other organisations into eSports and has been a continuous process since then.
Terms were not disclosed, but more established esports team brands have been offered in the marketplace at valuations between $5 million and $15 million. WME-IMG represented Dignitas in the transaction. The acquisitions come about a year after a presentation on the growth of esports was made at the NBA Board of Governors meeting.
The move granted them a direct entry into the LCS scene with Dignitas spot firmly in control. It gives them a launchpad into the world of eSports which is definitely seeing the most impressive growth in decades. It is not just about the growth but also promise of the younger audience who represents the future.
In a move that shows their commitment to their latest investment, 76érs support staff will be wearing their jerseys with Dignitas logo printed on them
— Darren Rovell (@darrenrovell) December 30, 2016
This was reported by ESPN Sports Business Reporter Darren Rovell in a tweet.